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The things in my head go 'round and 'round

This is my life. You can't have it.

Archive for the ‘Blogging’


Keyword Analysis

Remember that concept:  Keyword Analysis because that is going to tell you whether or not you are going to make money.  And that is why we are here, now isn’t it?  I thought so, so let’s get to work.

You have to figure out what you want to write about, because as you are setting up blogs you have to post content to those blogs. So wrap your head around that reality first.  I write about making beer, and wine, candles, composting, cigars,and worm farming.  It is a heck of a lot easier to write about something you know about than trying to learn about a subject while you are writing.  Because you want to be able to whip content onto your blogs quickly, so that you can start getting traffic.

But baby steps.  Once you have a handful of subjects you want to write about go to google and enter in “Keyword Analysis” in search and hit enter.  Google Adwords Keyword Tool is where you want to go.  Click on that and when the page loads type on of your writing interests in where it says “enter one keyword or phrase”  You will then have to type in the captcha word and hit “get keyword ideas”.  A list of keywords will come up.  We now have to filter them to get an idea of what is worth our time and what isn’t.  On the right you will see a box that has “Broad” in it.  Drop the window down and set that cell to “exact”.  Right above that is a cell that says choose columns to display.  Drop that window down and click on “Show estimated CPC”.  Drop the window down again and click “hide advertiser competition”, and “hide local search volume”.   Finally click on “global monthly search volume” which will bring the most popular searches to the top.

Here is where it gets interesting.  Don’t pay any attention to any keyword that has less than 10,000 visits per month.  Unless their CPC is above $5 they just aren’t worth the energy unless you want to use one just to experiment.  Take a look at some of the monthly clicks and put them to the test of what they could POTENTIALLY mean to you in income.  To do this multiply the CPC by the monthly searches, and then finally by .005.  This will tell you what this keyword could pay you if you were on top of the google seaches for that keyword. That equation looks like this:  cpc x monthly search volume x .005 = $$$.

That is enough for today.  Let me know when you have that completed and we will go on to setting up your blogs.

L8R.

The Dreaded Writers Block

Though I am not so sure whether it is writers block, or just not having the same levels of angst/anger/depression that I had prior to the introduction of zoloft to my system.  Rather Sertralin, not zoloft.  You get the idea.

And then there is the aspect of having our laptop baptized.

Either way, it has been a struggle for me to sit here and not just play FarmVille on FaceCrack.  I want to tell you stuff.  I want to tell you what it was like to watch my youngest daughter get ready for her first Homecoming dance.  The twinge I felt knowing that I never got to see my eldest getting ready for hers.  Or that I never got to see my sons leaving for theirs.

I want to tell you about the beer that I am making, and the new process that I am using.  I want to tell you about the batch that I muffed and bottled too early, and now I don’t know what it is going to taste like.

I want to tell you about the holiday beers that I have planned, and am really excited about brewing for Christmas, and New Years.

But I think that I have some corn that needs harvesting right now.

Namaste.

Texts from last night

I have found myself strangely drawn to a website called “Texts From last Night” as of late.  The site is subtitled “Remember that text you sent last night?  We do”

Basically the site is based around college, and post-college aged folks and the drunken, crazed texts that they send to one another.  The subjects range from rating men and women, talking about their conquests, talking about their lives, and the such.  It is like a train wreck.  And I can’t stop going to the site every day and reading the latest episodes.

Mind you, I am thinking to myself all the while that I sincerely hope that my youngest son is not getting himself involved in any of these shenanigans.  Though, I do know that he probably is.  The child is way too much like me not to.  And I am also thinking, that I just don’t remember college being that way when I was attending.  Of course we didn’t have cell phones back in the dark ages.  We would have had to chisel our thoughts onto stone tablets and then drop them off at our friends caves.  Way too cumbersome, if you ask me.  Maybe that is why we had so many parties, because we didn’t have a convenient method of communication.  Had nothing to do with the copious amounts of alcohol and drugs that were consumed.

At least that is what I hear, as I didn’t do anything like that when I was going to college.

That I remember, anyway.

L8r

Reconnecting with old friends

How do you reconnect with old friends?  I set up a MySpace account and quickly got tired of it.  All the tweaking, and messing around with it drove me nuts.  So then I went to FaceBook and discovered the crack that it is.  I have had decent success with facebook, but that isn’t the real reason for my writing here, right now.

 

What do you say to the people that you are looking for when you do find them?  That is the question.  Because not everyone has had the cake walk of life.  Some of us have struggled more than others.   So…….how much do you unload on people when you do find them? 

 

Me, I have gotten my bio down to a few words.  Just a little bigger than a tweet.  Not enough info to freak them out and make them disappear, but just enough to make them know what has been going on.  That I have been living life, not wallowing in it.  How do you do it?

 

I really want to know.

 

L8R.

Existing in a society of sychophants

I like the word. Sychophants. It begins with the sound of the word “psycho”. And that pretty much explains it all.

March in the business world brings its own version of “March Madness” in that most all companies do their performance appraisals in March.

Yippee. For managers, you have to write up the appraisals, get the requisite approvals, and cover the review. And if you have any soul whatsoever, you have been keeping notes on the performance of your reports for the entire year so that the review you write isn’t a bunch of crap that you half-way remember in between watching reruns of “The Daily Show”.

And I work with a bunch of sychophants. Suck ups of the highest order. It turns my stomach.

And you want to know what else is pissing me off? Women bloggers. Yeah, I went down that road and I am looking to buy property. Get over it. When women talk about themselves, their bodies, their thoughts it is cool and edgy. If I talk about a woman I am creepy, or disgusting. And yet I read womens blogs where they talk about their breasts, and their vaginas in the most graphic terms, and THEY ARE READ MY THOUSANDS OF PEOPLE. Both men and women. But just you wait, because if I started writing about my penis you could hear the stampede of browsers being closed all the way to Canada.

Though I do talk a bit about pooping, because pooping is pretty cool.

I digress. Continuing with the outrage.

Ah crap. I am done with the outrage. I just canm’t keep a good outrage rant going like I used to. I think I am going to go take a nap.

Or maybe poop.

L8R

Time to start setting up your blog

In this, the next installment of my blogging tutorial written just for you, we are going to talk about setting up your blog.

Calm down, there is some reading that needs to be done here.

So now you have decided to be a blogger.

You have chosen a host.

And if you are anything like me you have already set up a blog with a name. But we need to talk a little bit about the name of your blog.

As we discussed earlier, people start blogging for different reasons. Some people do it to work through issues. Some people do it because they like doing it, it is fun. And some people blog to make money.

Yeah. Cash. At some point in time everyone looks around and thinks to themselves that wouldn’t it be cool if they could make money blogging. And yeah it is, but there is a science to it. And I am going to be the first one to tell you that I don’t fully understand that science, but the one thing that I do know is that traffic is king when you want to make money blogging.

Before we talk about traffic, let’s talk about the various ways you can make some cash off of your blog.

Adsense. This is a program offered by Google where you sign up, and ads are placed on your site that people click on. This is called Pay Per Click, or PPC. And that is the simple explaination of it. There is a whole science to where the ads should be placed, what colors they should be, etc., etc. Be my guest to do all of that study. There are folks that are making big bucks off of Adsense. And there are folks who aren’t making much from it. What you put into it is what you will get out of it.

Private ads. Once you get a large enough amount of traffic on your blog you might want to consider selling ads to other bloggers. The success of doing this depends on the focus of your blog, though there is a niche out there for everyone not everyone would be willing to advertise on particular blogs. I am establishing a blog that is about composting with worms. Yeah, my Wife says I am crazy too, regardless. I don’t ever see myself selling private ads on that blog, but I do see doing well with Adsense. I also have a blog that reviews the beers that are brewed in Pennsylvania that I will be interested in private ads in about another 6 months when I get my readership up where it needs to be.

Pay Per Post, Social Spark and the like. These are companies who sell advertising to customers who are looking for exposure in blogs. Companies who are looking for traffic to their web sites. This is a great way to pick up a modest amount of money in a relatively short amount of time. And there are a lot of companies out there that do this sort of business.

So there are a few ways that you can make some cash off of your blog, but all of them require one very important thing. Traffic. You need lots, and lots of people coming to your website on a daily basis. So how do you do that?

Let’s talk about the name and the web address of your blog. When you do a search in Google, what do you put in the search line? You put in specifically, or as close as you can get, what it is you are looking for. The more specific you are, the better that chance you have of finding what it is that you are looking for. Right? Ok. The name of your blog, if you want to make some money from it, has to be as close to the subject as it can be. If you are writing about knitting patterns, then the title has to have knitting patterns in it. That will enable the search engines to put you on the front page, or close to the front page on a search for those patterns. Get it? If your title doesn’t have anything to do with knitting patterns, then you won’t ever get noticed. Being not notices equals not being paid. So forget cute names. Be specific to what it is you are writting about.

If you have already paid for a domain that isn’t specific to your subject, don’t worry. Use that domain to send people to where you want them to go. You do this through links in your content, and through your blogroll.

We up to speed here? Play with that stuff for awhile and we will continue later.

namaste.

The next step in starting your blog

Ok, so we have talked about why you want to write a blog, and we have talked about what you might want to write about.

Now the next step is how the heck do you do it, and where can you do it. Let’s get this straight up front. Blogging is not easy. We all think that it would be so cool to write about the things that are going on in our heads. The reality is much different. Why? Because it isn’t easy slowing down your thoughts to the point where you can type them out. It isn’t easy to slow your thoughts down so that you can put them in a readable form. And it isn’t easy sitting down and actually doing all of that typing.

So, if you are like me with a lazy bone, your posts can and will seem few and far between at times.

Regardless. The where is easy. There are a large number of free blog sites. Google has “Blogger”, and there is a wordpress site, and there is a typepad site, and blah, blah, blah, blah. And you can even do what I have done, which is to establish a website of your own hosted by any one of a million web hosts. Blogger and the ones like it are free. Web hosts can cost you some cash. I always suggest to folks starting out to go the free route first. Get into it for awhile and then you can look at what you are doing and figure out if you want to branch out to a hosted site.

Time is what is needed. Time to figure out if this is something that you want to do, and time to save up your pennys.

There you have the “how”. Next time we will talk about setting up your blog.

Namaste.

let me tell you how to start a blog

So, I connected with a friend from high school recently. She was all like, “Dude, what have you been up to?”

And I was all like, “Chiquita, you do not have the time, the energy, and the synaptic responses required for me to go through all that stuff.”

And she was, “Cool, so what can you tell me about blogging?”

And I thought to myself, “Self? I think that instead of just going about this in a vague way, why don’t we specify what someone should do to get into this blogging thing.”

And I know that you are thinking that, MYGOD, pretty much everyone, and anyone has said the same crappola a billion times. Why do I think that I can do it better?

Because I can, Bee-yotches. Sit yerselves down and pay attention.

The first thing you have to do is to figure out why you might want to blog. Do have something unique to add to the world out there? Of course you do. But are you willing to let anyone who wants, read what your unique vision is? And are you willing for them to comment on it?

If you aren’t, then you do not want to blog. Everything put out on the web is there forever. Don’t freak out about , deal with it. If you don’t want someone to read something that could be offensive to them, keep writing in your diaries that you hide in a drawer that you secretly hope that someone will find one day. How much more victorian can you get?

If you decide that you are going to blog, what the heck are you going to blog about? Politics? Your life? A hobby? Whatever. If you are looking to make some money off of a blog you should be looking for something that a whole heck of a lot of people are interested in. In making blog cash, it is all about the traffic. If you are just wanting to vent your spleen, then do so at random. There are a whole lot of us out there.

So, We have covered:

1. Do you really want to blog? Really?

2. What the heck do you want to blog about, already?

Simple questions, that do not have simple answers. When you have your decisions stop by and we will talk about where you can start your blogging adventure.

Namaste.

Spreading the 25 things about me love

I think that I have pretty much maxed out my 25 random things about me prose. But I do like to spread the love back to those who have tapped me.

Check out this series of 25 random things. From a gentleman in the UK, and a fellow Scotsman I have to make sure that you wander over and check him out.

Namaste.

More than 25 things about me.

A whole bunch of folks have been stopping by to read 25 things about me. And that is flattering, but don’t just stop there. Read 25 more things about me just to make it complete.

And in knowing that I wouldn’t be able to stop there how about at least 25 more random things about me?

Now aren’t you happy you stopped by?

Namaste.